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Precision Marketing basics: Customer abandon shopping cart trigger

In this second article about Websphere Commerce Precision marketing we will create another very common dialog activity using the “Customer abandon shopping cart” trigger. We’ll use as a guide the example “3.2.2 Abandoned shopping carts” explained in the Precision Marketing redbook.

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Precision Marketing basics: Customer Celebrates Birthday trigger

Usually when marketing team begin to take care about Websphere Commerce during a project, they start his precision marketing experience activating a couple of basics dialog activities: one using the “Customer Celebrates Birthday” trigger and the second is related to

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